SBI Card in collaboration with Titan,launch Titan SBI Card

SBI Card in collaboration with Titan,launch Titan SBI Card
  • Cardholders can enjoy benefits totaling over INR 2,00,000 annually.
  • Titan Company Limited and SBI Card pledge to plant a tree for every approved card.

New Delhi: New Delhi: SBI Card, India’s foremost pure-play credit card issuer, has today launched Titan SBI Card  in collaboration with Titan Company Limited, a prominent player in jewellery, watches, eyewear, and ethnic wear. This innovative shopping credit card caters to consumers’ aspirational spending needs, offering accelerated benefits across various lifestyle categories. With features like cashbacks, Titan gift vouchers, and Reward Points, cardholders can access exclusive benefits totaling over INR 2,00,000 annually. Enrolling for the card is seamless and entirely digital through SBI Card SPRINT via the SBI Card website ( or Titan stores.

Titan SBI Card, the first-of-its-kind co-brand card in the industry, provides carefully curated benefits for high-value spend categories such as jewellery, watches, and eyewear. The card offers 7.5% cashback on Titan watches, Taneira ethnic wear, Titan EyePlus eyewear, and other non-jewellery Titan brands. This card, a pioneer in the jewellery sector, ensures that jewellery shopping becomes not only exciting but also rewarding for customers. When using Titan SBI Card at Mia, Caratlane, and Zoya, cardholders enjoy 5% cashback across both offline and online stores. Furthermore, shopping at Tanishq yields Titan gift vouchers worth 3% of the spends.

Mr. Abhijit Chakravorty, MD & CEO of SBI Card, expressed, “There is a growing inclination among Indian consumers towards aspirational lifestyles and products. We are thrilled to introduce Titan SBI Card, a specialized credit card catering to our customers’ lifestyle spending needs. This launch is significant as it marks the beginning of our partnership with Titan, a leader in the premium retail category. We hope our customers will embrace this new addition to our premium portfolio and leverage it to maximize benefits as they spend.”

Mr. C K Venkataraman, MD of Titan Company Limited, shared his thoughts, saying, “India is poised to become the third-largest consumer market, with year-on-year growth in consumer spending across the retail landscape. At Titan, we’ve witnessed a significant surge in demand from consumers across different segments. Our consistent growth reflects the confidence consumers have in our value proposition. Partnering with SBI Card to launch this unique co-brand card will further enhance our consumers’ aspirations. Through this card, we aim to empower customers by offering exciting benefits while they shop across their favorite Titan brands. Additionally, aligning with Titan’s commitment to society and eco-conscious initiatives, we are pleased to plant a tree for every approved card.”

Moreover, Titan SBI Card extends benefits beyond Titan’s ecosystem, including travel lifestyle perks. Cardholders enjoy 8 complimentary visits to domestic airport lounges (up to 2 visits per quarter) and 4 complimentary visits to international airport lounges (up to 2 visits per quarter). Additionally, they earn 6 Reward Points for every INR 100 spent on non-Titan brands, including dining and other e-commerce websites.

Titan SBI Card also offers milestone benefits based on spending. Cardholders qualify for fee reversal upon reaching an annual spend milestone of INR 3 lakh during the card membership year. Crossing annual spend milestones of INR 5 lakh and INR 10 lakh earns them gift vouchers worth INR 5,000 and INR 10,000 respectively for any Titan brand.

The joining and annual renewal fee for the card is INR 2,999 plus applicable taxes. Available on RuPay and VISA payment platforms, the contactless card embodies an eco-conscious approach. Titan Company Limited and SBI Card will collaborate with to plant a tree for every approved card.